Marketing Analysis
Is Substack Still the King of Marketing? (2026 Review)
Updated January 2026•5 min read
The home for great writing. But with so many new tools entering the Marketing market, is Substack still the best choice for your team? We break down the pricing, pros, cons, and top alternatives.
The Quick Verdict
Substack remains a strong contender with a 4.7/5 rating. It is best suited for teams who prioritize reliability and ecosystem integrations. However, if you are on a tight budget, the starting price of Free might be a factor.
Pros & Cons
Substack Pros
- Streamlined user onboarding.
- Highly customizable dashboard.
- Generous free-forever tier.
Substack Cons
- Advanced features require premium plans.
Top 3 Alternatives to Substack
If Substack doesn't feel right, here are the top rated competitors in the Marketing space that you should consider.