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Notion AI reaches 10M users
Slack Huddles update: 4K Video support live
HubSpot pricing adjustment: +5% for Enterprise
Linear introduces Automated Workflows v2
New high-growth AI categories added to StackCompare
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Marketing Analysis

Is Hootsuite Still the King of Marketing? (2026 Review)

Updated January 20265 min read

Social media management tool. But with so many new tools entering the Marketing market, is Hootsuite still the best choice for your team? We break down the pricing, pros, cons, and top alternatives.

The Quick Verdict

Hootsuite remains a strong contender with a 4.1/5 rating. It is best suited for teams who prioritize reliability and ecosystem integrations. However, if you are on a tight budget, the starting price of $99/mo might be a factor.

Pros & Cons

Hootsuite Pros

  • Streamlined user onboarding.
  • Highly customizable dashboard.

Hootsuite Cons

  • Advanced features require premium plans.
  • Legacy UI elements may feel dated.

Top 3 Alternatives to Hootsuite

If Hootsuite doesn't feel right, here are the top rated competitors in the Marketing space that you should consider.

Mailchimp

Free4.4/5 Rating

Compare

Klaviyo

Free4.6/5 Rating

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Ghost

$9/mo4.8/5 Rating

Compare

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